Ostriches & Eagles 2008 CI Best Practices Survey
Outward Insights conducted its second “Ostriches and Eagles” CI best practices survey, which gauges the effectiveness and use of CI among US companies across industries. The first survey was conducted in 2005. The biggest finding this time around? more US corporations are using competitive intelligence to drive critical strategic and tactical decisions than ever before, but an alarming number of companies still do not have structured way to deliver intelligence to decision-makers in their organizations. Click
here to download the full survey report.
Newly Published! Starting a Competitive Intelligence Function Now Available
The publication, edited by Outward Insights Managing Partner Ken Sawka, is the definitive text for creating, leading, using, and funding a competitive intelligence program. It shows you how to identify your organization's CI requirements and defines the necessary elements for creating an effective CI function. This publication provides guidance and information on all aspects of defining and establishing this function, from organizational issues to required resources to internal processes. It is the third volume in the CI Foundation's Topics in CI series. Click here to order.
Now Available! Outward Insights CI Widgets Collaborative IT Tools
Subscribers to the Outward Insights CI Executive Coaching Center now have access to a valuable new benefit: CI Workflow Widgets collaborative IT tools. The Widgets represent groundbreaking CI technology and are based on CI best practices and fully integrated with the Coaching Center's high value "how-to" content. The widgets allow subscribers to manage intelligence projects, capture published- and human-source intelligence, and apply popular analysis methods to produce actionable intelligence. Best of all, the Widgets require no software to install or licenses to purchase. To learn more about the features and functionality of the Workflow Widgets,click
here.
Tell Us What You Think: The Outward Insights CI Blog
Read our latest thoughts and post your own comments on the competitive intelligence profession. Recent posts address why now is the perfect time for scenario planning, conference and trade show intelligence, and the relationship between market share and ethics.
Outward Insights a Regular Contributor to Kiplinger's Business Resource Center
Managing Partner Ken
Sawka now writes a monthly column for Kiplinger's Business
Resource Center, a collection of reporting on the latest business
trends from the leading provider of finance and investment advice. Read his latest article
here.
Outward Insights a Regular Contributor to ProducersWEB.com
ProducersWEB
and its web properties provide web-based services and best
practices information and content to insurance and financial agents,
advisors and brokers; and a range of tools and marketing solutions to
businesses. Outward Insights Director Karen Rothwell writes a monthly column on Sales and Marketing
topics, with a particular focus on competitive strategies. To read her latest column, click here. 
